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Finding Company Profiles

How to find a profile of a company using different databases and web sites.

Finding Company Profiles using Business Source Complete

About Company Profiles in this Database

About Business Source Complete Company Profiles

Company profiles from Business Source Complete offer a great deal of information about your company, beyond the basic facts. A full report will include the following sections (but keep in mind that not every report will be comprehensive):

MarketLine Report Medtrack Report
  • Company Overview
  • Key Facts
  • Business Description
  • History
  • Key Employees
  • Key Employee Biographies
  • Major Products and Services
  • Revenue Analysis
  • SWOT Analysis
  • Top Competitors
  • Company View
  • Locations and Subsidiaries
  • Product Glance
  • Products by Therapy Area
  • Product Pipeline/Summary
  • Management Profile
  • Recent News
    • Company Announcements
    • Deals and Alliances
    • Financials
    • Intellectual Property
    • Mergers and Acquisitions
    • Product Updates
    • Regulatory

 

Tips:
  • Check the date on the report - most reports are no more than a year old, but you'll want to update information in any report older than 3 months.

Finding a Company Profile

Step 1

Locate the Browse menu, then click on the link to Company Profiles.

Business Source Complete interface showing location of the Browse menu and highlighting the link to Company Profiles.

Step 2

  1. Find the search box labelled "Browse for:", then type your company name in the box and click on the Browse button.
  2. Click on the PDF link (labelled Marketline Report or Medtrack Report) next to your company's name.

Business Source Complete interface showing Company Profiles browse screen and list of companies matching the search.

APA Citation Format

Reference

In-Text Citation

MarketLine. (2012, May 18).BMO Financial Group. http://www.marketline.com/ (MarketLine, 2012)

Notes

  • Provide the URL of the publisher's home page (i.e., Marketline). Do not provide the direct URL to the report.
  • Do not provide the name of the database (Business Source Complete).
  • Use a hanging indent to format references.
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